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DK Advisory Group · Phoenix, AZ

Stop renting your tech stack.
Own it.

We rebuilt our own company's stack in-house — replaced or downgraded nine software tools, unified the data, and put background agents on the boring work. Now we help other owner-operators do the same.

30 yrs
operating & shipping software
69 repos
in the working portfolio
7
SaaS products replaced in-house at CWS
$0
marginal AI cost in production agents
The wedge engagement

The AI Stack Audit.

30 days. $15,000 flat, or $7,500 for our first five founding clients. We map every tool you pay for, calculate the true cost — license, integration tax, lock-in, bad-data drag — and ship a 12-month roadmap to replace the ones that cost more than they save.

At the standard fee: find 3× or it's free — if the audit doesn't identify $45,000/yr in recoverable spend, full refund. (The founding rate has no guarantee.)

Duration
30 days
Fee
$15k flat
$7,500 for our first five founding clients
Our own result
~$47,700/yr
nine tools cut, from our QuickBooks history
Your time
8–12 hrs
The thesis

SaaS sprawl is a tax on your ops team. Custom software + custom agents is the way out.

Every year the subscription bill grows and your data gets more fragmented. We build the replacement — purpose-fit, integrated with your workflow, and extended by background agents that handle the work nobody wants to.

What we do

Two engagements. One playbook.

The audit is the front door. The retainer is what most audits convert into. Implementation projects, AI automation, and custom builds all happen inside the retainer.

01 Service

The AI Stack Audit

Where to start. 30 days, $15k flat, or $7,500 for our first five founding clients. True-cost accounting on your stack and a 12-month roadmap to replace the tools that cost more than they save.

  • Full SaaS inventory with true-cost accounting
  • Build / buy / keep / kill matrix
  • 12-month roadmap with ROI math per move
02 Service

Fractional CTO Retainer

Where the audit leads next. $10k/month, 12-month minimum. Hands-on technology leadership: roadmap execution, build-vs-buy on every new tool, AI agent deployment, on-call for the hard ones.

  • Senior engineering hours every week
  • Custom software builds inside the retainer
  • AI automation, hiring, due diligence
Selected work

Proof, not pitches.

Every case study below is a real system in production. The flagship is CWS — our own business — because we build with ourselves first.

The principal
Alan De Keyrel

I'm Alan De Keyrel. I've built and run software companies for nearly thirty years.

CWS Inc. — the company our founder started in 1996 — has shipped healthcare SaaS to places like Mayo Clinic for over a decade. When it came time to modernize our own back office, we decided to rebuild instead of renew. DK Advisory Group is how we bring that same playbook to other owner-operated businesses.

Ready when you are

Your ops team already knows what's broken.
Let's go fix it.